So, what does McDonalds…a 170 Billion Dollar company have to do with you and your success?
In short…everything!
Today, McDonalds has…
38,000 locations
210,000 employees
$23.1 Billion dollars in Annual Revenue
Oh, and…they feed 1% of the entire world's population
every single day!
But it wasn't always that way…
Most are unaware that in 1954 McDonalds was a struggling franchise with ONLY ONE PROFITABLE location…
It seemed as though they were doing all the right things to no avail.
Until, the year of 1957 rolled around…
With their backs against the wall, facing bankruptcy…
Ray Kroc, the Founder of McDonalds came up with a unique idea and made
one simple change.
Today, this change is known as
“The McDonald Method”
And, look at what a difference it made!
That same year, their profitability soared and they expanded to 40 locations…
By the end of 1959, just two years later, they had 145 profitable locations throughout the country…
And by 1970, “The McDonalds Method” had helped them grow to 1,500 profitable locations…
Today, McDonalds has more than 38,000 locations world wide…
Each and every one of them, wildly profitable.
Here's the Interesting Part
They didn’t change a single thing about their product…
Their menu is the same today as it was in 1954…
Their service and operations stayed the same as well…
The magical thing about The McDonalds Method is that it didn’t require them to change anything about how they operated their business…
Just as you don’t have to change anything about your fitness business…
The only change Ray Kroc made was implementing The McDonald Method.
Which is the same thing that will explode your business!
Hi my name is Ian Hart…
I’ve spent the last 15 years of my life building fitness companies.
And there isn’t much I haven’t seen.
I founded my fitness company in 2009 with a small 700 square foot space…
And expanded 7 times in 12 years with 3 locations…
Generating more than $20,000,000 in revenue…
And, that’s without spending a dime on ads in the first nine years.
Obviously, this has given me an incredible life…
I now have multiple homes throughout the United States, South America, and Europe…
Access to things I could only dreamed about as a kid…
And the ability to spend most of my time traveling the world and making memories with my 8-year-old son and 4-year-old daughter.
But this freedom didn’t come easy…
The journey to where I am today was one hell of a ride.
When I opened my first 700 square foot studio, I knew nothing about building a business…
Literally, nothing!
I knew I was a great trainer and I loved working with clients, but that was about it!
I just assumed I’d figure the rest out…
And, although it turned out pretty good in the end…
My ignorance led me to experiencing some of the most stressful moments of my life…
Having absolutely no clue where my next client was coming from…
Struggling to pay my rent…
Waking up the day before payroll was due without the cash in the bank to pay my employees…
That, my friend, is a level of stress that I don’t wish on anyone.
But, it did teach me a lot of valuable lessons…
How to generate leads…
Closing high-ticket clients…
And, finding a way to retain them…
Was a journey in itself…
But even after I got all that decently figured out…
I still struggled to scale and reach the level of success that I set out to when I first started my company.
Until…much like Ray Kroc (the founder of McDonalds),
I discovered The McDonalds Method.
That’s when EVERYTHING changed for me…
No longer did I have to worry about generating leads…
I had them on demand!
And, not just any leads…the ABSOLUTE BEST kind…
Highly qualified, ready-to-buy leads…and, I had more of them than I could possibly handle!
(hence the reason I had seven expansions and three locations over the years)
No longer did I have to worry about cash flow…
I barely spent a dime on advertising and had more cash coming in than I knew what to do with…
And retention…that problem was GONE!!!
I went from struggling to keep 65% of my clients each month to having a damn near 100% retention rate!
Unless someone moved away, we didn’t lose ANYONE!
Our competition couldn’t compete…
Anyone they lost, we gained… without even trying!
As you can imagine…this is what changed EVERYTHING for me.
This is what turned my struggling facility into a powerhouse that has cranked out over TWENTY MILLION DOLLARS and given me the freedom I enjoy today!
And, all of it, came from
one simple thing
…The McDonald Method
Had I not discovered it…I never would've gotten to where I am today.
What is this seemingly “magical” method?
What did Ray Kroc discover that saved McDonald's from bankruptcy and turned it into a multibillion dollar company?
And, how can you use that exact same method to explode your fitness business
- just as I did?
That’s what I’m about to tell you…
Well, good ‘ol Ray discovered that his core business (fast food) wasn’t ever going to be his biggest money maker…
His core business was good…
People enjoyed it and it made money… just not enough.
So, he came to the conclusion that he needed to build a second business on top of his core business…
But, not just any business…
He needed to build a second business (or revenue stream) that had three specific elements…
It needed to generate immediate and consistent cash flow
It would set his company apart from the competition
It would not interfere (or change) the daily operations of the core business in any way
And, that’s exactly what he did.
He found a way to use his core business to create a completely new stream of revenue that…
Generated immediate and consistent revenue…
Set his company apart from the competition…
Didn’t change anything about how McDonalds operated day-to-day
And, it worked!
It was that single move that made McDonalds into the household name it is today.
And although I did it a bit differently than Ray…
Following that exact same formula, which is now called “The McDonald Method”, is how I turned my 700 square foot fitness studio into a twenty-million dollar fitness empire.
McDonald’s did it using real estate…
Instead of requiring each franchisee to buy their own land to build their McDonalds location on, which was the normal practice…
Ray decided to create the “McDonald’s Real Estate Company”…
With it, he bought land for every single future McDonald’s location…
And then… this part is genius… he made it a company requirement that each McDonald’s location from that point forward could only be built on land that was leased from the “McDonald’s Real Estate company”.
This provided the company with immediate and reliable cash flow…
It set McDonald’s apart from the competition by not requiring their franchisee’s to find and purchase their own land…
And, it did not interfere with how McDonald’s operated their day-to-day business in any way.
It was perfect.
And, it made McDonald’s into the company it is today…
Now, although I didn’t use real estate…
Following the same principles of “The McDonald Method” is how I created my success in the fitness world.
I created a unique and simple process that any fitness professional can use, that will…
Provide you with immediate and consistent cash flow
Set you apart in the market
Not change a thing about how you run your business or train your clients
He didn’t need to spend years changing the menu or how the business operated just to
Instead of using real estate, I created a unique irresistible offer that flooded my facility with high end clients that were ready and willing to pay
I didn't have to change my model or my training style or
I simply found a secret untapped niche that completely separated me from my competition.
Once I discovered this niche my business was never the same
I had high paying, high quality clients on demand
And every client my competition was losing, I was gaining.
It was almost like a cheat code.
I had one thing to offer that no one else did and it brought in the best clients by droves.
It was a full proof and an easy way to attract anyone suffering from back pain
Which just so happens to be 80% of the population
By making this one unique offer we separated ourselves from competition
Brought in highly qualified clients that were ready and willing to pay
They came in willing to pay and stayed for years
This is a system and process that any fitness professional can implement immediately
And use it to add 200k+ in revenue within 30 days.
You don't have to change your training style or philosophy
This is something you can learn and implement immediately to dominate your local market
This is the McDonalds Method for the fitness industry
I am living and breathing proof
From starting with nothing to generating 20 million in revenue
This is what has separated me from my competition
And now I want to give it to you.
I want to show you how you can implement this within the next 48 hours and start generating
and attracting clients easier than ever before.
Click the button below and let's jump on a quick call so I can learn more about your business and show how you can take a simple training facility and turn it into a 20 million dollar training facility like I did.